History

The brand Kite Optics was created in 1984. The founder of Kite Optics is the youngest member of a family, that has been professionally dedicated tot the distribution of optical equipment since 1949.As he was passionate about birdwatching and nature in general, he dicided to leave the family business. He created a new company that distributes optics for outdoor purposes only. Several years later, Kite Optics was introduced.

Original goal

The original goal was the development of a product range available to every user. Offering higest-quality binoculars and telescopes at a fair price, with an excellent service.

Today

As the interest in the products started growing, Kite Optics kept innovating. Today Kite Optics offers a wide range of high-precision binoculars and telescopes. The latest models are equipped with some of the world’s finest technologies, and therefor belong tot the best of sports optics available on today’s market.